During my tenure at Jackson Spalding, I had the privilege of working closely with Delta Air Lines, gaining valuable insight into their diverse operations. I got to lead design and user experience for several high-profile products, websites and national campaigns. I learned a ton with each new project and got to work with many talented people along the way. Here are some of my favorite projects.
Credit card portfolio
Multi-channel campaign that included web, paid media, email, direct mail, print ads, homepage takeovers and more.
Nationwide launch of the Delta + Lyft partnership. Our team built the gateway linking Delta and Lyft accounts, which braves massive traffic and continues to help millions earn rewards.
Microsite promoting Skymiles rewards for booking stays through Airbnb.com. The site rotates seasonal promotions and drives signups for both partners.
Website overhaul the included design, development, content, and marketing, in addition to merging 3 sites, TechOps, Material Services and Flight Products.
Microsite promoting Skymiles rewards for buing tickets with Ticketmaster. The site rotates seasonal promotions and drives signups for both partners.
B2B website focused on flying cargo instead of people. As brand ambassadors for Delta, our team was tapped to advise on copy, graphics and UX.
Publishing platform to share quarterly newsletters and e-mags tailored to to specific regions and teams across Delta.
Digital activation concepts to promote the new inflight menu. Activations include concepts for seatback displays and other online content accessed by QR codes.
DELTA AMEX PERKS
Seasonal campaigns to promote new ways to win big and earn Skymiles points. Campaigns include microsites, social graphics, email and analytics reporting.